Gamipoo
Gamipoo team working on SEO analytics data in a collaborative workspace
Gamipoo®

SEO Analytics, Taught Live

Gamipoo is an online platform for SEO analytics education. We run live webinars where practitioners work through real search data, not prepared slides. The format keeps sessions grounded in what's actually happening in search right now.

What shapes our approach
6+

Years of search data in practice

Founded in 2022, the team behind Gamipoo spent years before that working directly with search campaigns across multiple industries. That background informs every session.

Live

Sessions run on actual data

Each webinar uses current GSC exports, live crawl outputs, or real keyword datasets. Participants see how decisions get made with imperfect, real-world information.

IE

Built for the Irish digital context

Content reflects the local search landscape - regional SERPs, Irish domain considerations, and the specific patterns that affect .ie sites differently from global markets.

What Gamipoo actually covers

Most SEO courses teach theory in sequence. Gamipoo sessions start from a specific problem - a traffic drop, a crawl issue, a ranking plateau - and work backward through the data to find what's driving it.

Participants follow along with the same tools: Search Console, Screaming Frog, Ahrefs, or whichever platform the session is built around. The goal is pattern recognition, not memorising checklists.

Technical audits, log file analysis, and crawl budget management are recurring themes. These are areas where small misconfigurations have measurable consequences.

Content gap analysis, entity mapping, and internal link structure get covered in separate focused sessions - each one narrow enough to be actionable in the same week.

Gamipoo vs. recorded-only courses
Feature Gamipoo Recorded Live Q&A with expert Current SERP data used Session replay access Real crawl outputs shown Structured curriculum path Participant screen sharing
SEO analytics dashboard with search performance metrics displayed on screen

Live session: interpreting a 40-day GSC traffic pattern with a practitioner

The people who run sessions

Each specialist focuses on a narrow area of SEO. That specificity keeps sessions from becoming surface-level overviews.

Fionnuala Devery, Technical SEO Lead at Gamipoo

Specialises in crawl architecture and log file interpretation

Fionnuala Devery

Technical SEO Lead

Spent eight years working on enterprise crawl projects before joining Gamipoo. Runs sessions on crawl budget, redirect chains, and indexation gaps.

Ciarán Ó Floinn, Search Analytics Specialist at Gamipoo

Focuses on GSC data interpretation and keyword cannibalisation

Ciarán Ó Floinn

Search Analytics Specialist

Works primarily with Search Console data and click-through rate patterns. Sessions often start with a real export and trace anomalies back to their source.

Aoife Trant, Content Strategy Lead at Gamipoo

Covers entity relationships, topical authority, and content gap analysis

Aoife Trant

Content Strategy Lead

Background in linguistics and information architecture. Leads sessions on topical clustering, entity coverage, and how content structure affects ranking signals.

Location 45/46 Wellington Quay, Dublin 1
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